Privacy Policy
Introduction
Little Cupcakes Bakery Pty Ltd (“Little Cupcakes Bakery”) is committed to complying with the National Privacy Principles contained in the Privacy Act 1988 (Cth) (“Privacy Act”). This privacy policy tells you about how we handle the information we collect through our stores and through the services available through our website www.littlecupcakes.com.au (“Site”). By accessing the Site you agree to the information collection and use practices described in this policy, as modified from time to time by us.
Kinds of personal information
Personal information is information or an opinion about an individual and which can identify a person. The type of personal information collected by Little Cupcakes Bakery depends on the type of transaction you undertake with us. If you are making an order for our products then only the information required to effect and confirm the order will be collected. If you are expressing an interest in becoming a franchisee (“Submission”) then information required for us to contact you and to assess your Submission will be collected. Any curriculum vitae submitted to us will not be used for marketing purposes.
Collection of personal information
Little Cupcakes Bakery collects personal information in various ways, including: when you are making an order through the Site; when you email, post or telephone us with respect to feedback, an expression of interest in a franchise or product order; or if you voluntarily participate in our survey(s).
Use of personal information
The primary purposes of collecting your personal information is to: provide the services that you require; administer and manage those services (including to bill); for our own internal statistical, design, operational purposes to understand our audience size, customer interest and trends; to contact you with special offers or promotional information (we will give you a choice as to whether you wish to receive these communications and you may contact us to let us know if you wish to cease receiving further communications and we will take steps to ensure that you do not receive any further communications); maintain and develop our business systems and infrastructure including to test and upgrade these systems; and/or to contact you regarding your Submission or job application to assess your Submission or job application.
We may sell or disclose to any third party information collected information collected through our Site or submitted by you to us through any other means (eg telephone, post or email) as an asset of a Little Cupcakes Bakery in conjunction with a sale of any part or whole of Little Cupcakes Bakery to a third party on the condition that any personal information collected shall remain subject to the protections under the National Privacy Principals.
Little Cupcakes Bakery will not use your personal information other than for the purpose it was collected (as set out in this Privacy Policy) without your consent unless the use or disclosure is directly related to the purpose for collection and it is reasonably expected that we disclose the information for that secondary purpose; or if required or authorised under law.
Disclosure of personal information
We may disclose your personal information to: properties within the Little Cupcakes Bakery system; and amongst our franchisees; outsourced service providers; our professional advisers, including accountants, auditors and lawyers; government and regulatory authorities and other organisations, as required by law; our related companies; and any other third parties carrying out Little Cupcakes Bakery’s authorised functioning or acting on Little Cupcakes Bakery’s behalf.
Little Cupcakes Bakery requires any outsourced service provider to operate within the National Privacy Principles.
Internet Site
The Site does not use cookies.
Information collected when you use the site and/or click on an advertising banner or tile is “non-personally identifiable information”. Non-personally-identifiable information is defined as information that keeps you anonymous. No details (such as your name, address, phone number or email address) are collected. Non-personally-identifiable information that is collected includes the server your computer logged onto, your browser type, and whether you responded to an advertisement. It also includes (totally anonymously) such things as your entry and exit points to the site, the pages you looked at, how long you spent in the site, and a number of other statistics.
There will be times when we ask you voluntarily to provide personal information, such as a survey or purchase form, or when you make an order or a Submission to us with respect of franchise opportunities . In these situations, where you voluntarily disclose information, Little Cupcakes Bakery or a third party engaged by Little Cupcakes Bakery, collects the information on behalf of the advertiser, Little Cupcakes Bakery and/or the Website. This information is used by Little Cupcakes Bakery, the advertiser and/or the Web site so that you can receive the services or information that you requested. Unless specifically disclosed to you at the time of collection, the personally identifiable information collected by Little Cupcakes Bakery in these cases is not used to deliver personally-tailored ads to you and is not linked by Little Cupcakes Bakery to any other information.
Communication by Email
If you send an e-mail message and/or attachments to any recipient at Little Cupcakes Bakery, the information that you send will be collected and retained by us through our automatic storage and back up system, which records each e-mail received. This information may be shared with our related entities and franchisees within the Little Cupcakes Bakery network. This information will only be used for the purpose for which it was sent, in accordance with this policy, and where necessary, to investigate and/or discipline employees.
Transborder data flow
Little Cupcakes Bakery will not transfer personal information to someone who is in a foreign country (other than our franchisees, related entities or you) without your consent, unless the information which is transferred will not be held, used or disclosed by the recipient of the information inconsistently with the National Privacy Principles; or in circumstances where the transfer of the information is otherwise permitted under the Privacy Act.
Storage and security of your personal information
Little Cupcakes Bakery will take reasonable steps to keep secure accurate and complete any information held about you. Any information held about you is stored in secure servers that are protected in controlled environments. In addition, our employees are required to respect the confidentiality of any personal information held by Little Cupcakes Bakery and will only store your personal information for as long as necessary for any purpose for which the information may be used or disclosed under the National Privacy Principles or as required by law.
Access to personal information
You have a right to access your personal information, subject to some exceptions allowed by law. If you would like to do so, please let us know. You may be required to put you request in writing for security reasons. Little Cupcakes Bakery reserves the right to charge a reasonable fee for searching for and providing you with access to your information.
Other Sites
We may offer links to sites that are not operated by Little Cupcakes Bakery. We are not responsible for the policies or practices of those operators.
Changes
You may wish to visit this policy periodically as we may from time to time change our privacy policy and reflect those changes in this document.
Feedback or Concerns over this Policy
If you have any question in regard to our privacy policy, please contact Nikki Min at Little Cupcakes Bakery Pty Ltd TG06, 181 William Street Melbourne 3000 or on email at info@littlecupcakes.com.au. Little Cupcakes Bakery reserves the right to change this Privacy Statement from time to time so as to reflect the particular information, collection and handling practices of the company. Any changes will be notified via www.littlecupcakes.com.au. For further information about privacy issues and the protection of privacy, please visit the Australian Federal Privacy Commissioner’s website at www.privacy.org.au
